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Mailing Address:
Office of University Relations
Kennesaw State University
1000 Chastain Road MD 9103
Kennesaw, GA 30144
Phone: 470-578-6203
Fax: 470-578-9180


Physical Location:
3391 Town Point Drive
2nd Floor, Suite 2700
Kennesaw, GA 30144

 
 
 

Strategic Communications Strategic Marketing understands that thoughtfully tailored communication strategies and tactics are critical to maintaining the brand of the university. Our team works to develop strategic communication plans, marketing and advertising campaigns and social media programs that engage our audience by telling the story of Kennesaw State University. Getting started is easy, click here to complete a project request form.

WE CAN HELP YOUR OFFICE:

Craft Marketing and Advertising Strategies
We will work with your college, department or unit to craft a marketing plan to fit your needs. Our marketing team will identify your target market, define your objectives and set obtainable and measurable goals. We will provide over-arching campaign integration that include:

  • Strategic Planning

  • Marketing Research

  • Creative Concept Development

  • Direct Mail Campaigns

  • Brand Awareness Campaigns

  • Advertising Plan Development
    - Media Planning
    - Media Buying/Purchase Leveraging
    - Advertising reative Development

Implement Social Media Strategies
Whether you want to create a simple social media page or deploy a complex social media campaign, we can help customize your social network to engage and attract your audience. First, learn about best practices in social media by reading our the best practices and policies available here.

Licensing Management
Maintenance of our brand and visual marks extend beyond the borders of the university. Our Trademark Management and Licensing program ensures proper use and application of the trademarks that are associated with Kennesaw State University. Through relationships with retailers, licensees, campus departments, student organizations, alumni and fans the licensing program promotes and protects the use of its trademarks. For more information click here.

Only vendors licensed with KSU are permitted to manufacture, imprint or embroider Kennesaw State merchandise.

Click here for a list on approved vendors. (Vendor List is updated monthly)

If you are a vendor and would like to become a licensed KSU vendor, please contact:

Strategic Marketing Affiliates
8900 Keystone Crossing, Suite 605
Indianapolis, IN 46240
317-699-0808 Phone
317-669-0810 Fax
smaworks.com

Provide Event Management Services
We plan and implement strategies that increase attendance and enhance the university's brand awareness via high-impact events. We offer event management support ranging from tradeshow displays to event planning. To download our event reservation form, click here.

 
 
       
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