Strategic Marketing understands that thoughtfully tailored communication strategies and tactics are critical to maintaining the brand of the university. Our team works to develop strategic communication plans, marketing and advertising campaigns and social media programs that engage our audience by telling the story of Kennesaw State University. Getting started is easy, click here to complete a project request form.
WE CAN HELP YOUR OFFICE:
Craft Marketing and Advertising Strategies
We will work with your college, department or unit to craft a marketing plan to fit your needs. Our marketing team will identify your target market, define your objectives and set obtainable and measurable goals. We will provide over-arching campaign integration that include:
Implement Social Media Strategies
Whether you want to create a simple social media page or deploy a complex social media campaign, we can help customize your social network to engage and attract your audience. First, learn about best practices in social media by reading our the best practices and policies available here.
Maintenance of our brand and visual marks extend beyond the borders of the university. Our Trademark Management and Licensing program ensures proper use and application of the trademarks that are associated with Kennesaw State University. Through relationships with retailers, licensees, campus departments, student organizations, alumni and fans the licensing program promotes and protects the use of its trademarks. For more information click here.
Only vendors licensed with KSU are permitted to manufacture, imprint or embroider Kennesaw State merchandise.
Click here for a list on approved vendors. (Vendor List is updated monthly)
Click here for a list on approved vendors for Inaugural Football Season.
If you are a vendor and would like to become a licensed KSU vendor, please contact:
Strategic Marketing Affiliates
8900 Keystone Crossing, Suite 605
Indianapolis, IN 46240
Provide Event Management Services
We plan and implement strategies that increase attendance and enhance the university's brand awareness via high-impact events. We offer event management support ranging from tradeshow displays to event planning. To download our event reservation form, click here.