KENNESAW, Ga. | Mar 28, 2022
Faculty in the Michael J. Coles College of Business’s are regularly tapped by the media as subject matter experts asked to comment on some of the latest business trends. Below you will find some recent examples of our faculty sharing their expertise with the media and the wider community.
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Assistant Professor of Marketing Prachi Gala spoke to popular finance blog The Motley Fool about the impact climate change is having on homeowner’s insurance premiums. With issues like fires, flooding, and tornadoes becoming more common, Gala says customers may want to add additional coverage to their plans or shop around for providers that better meet your changing needs.
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MoneyGeek recently interviewed Melih Madanoglu, Michael A. Leven Endowed Chair, on the advantages and disadvantages of choosing a general rewards travel credit card or a card tied to a specific airline. The answer comes down to how often the customer travels and whether they are loyal to a particular hotel or airline. Both types of cards, however, lose value to the consumer if they fail to redeem their rewards.
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Kennesaw State business students to benefit from the Madhuri and Jagdish N. Sheth Marketing Scholarship
AI in Business and Society: KSU Professors Share Insights at US-India Summit
Student-staffed marketing firm raising success of real-world clients
Triplets each find their own path to success at Kennesaw State