Gain Competitive Advantage with Customer-Centric Focus.

Customer Centricity Badge
Take the Customer Centricity framework and add value to your business as a trusted customer advisor.  Learn how to integrate and organize marketing functions around your customers by using the transformative power of a customer-centric marketing approach.

Designed with You in Mind

  • 100% Online – Perfect for working professionals
  • Self-Paced Learning – Take classes at your own speed anytime, anywhere
  • Game-ified Learning Platform – Powered by the award-winning Rali platform, this course makes online learning engaging, relevant, challenging, and, most importantly, fun
  • Digital Credential in Customer Centricity

Gain Knowledge in the Following Key Topics

  • The Evolution of the Marketing Practice
  • Harnessing the Power of Customer Centricity
  • Creating Value for Customers
  • Gaining a Competitive Advantage Through Customer Loyalty
  • Aligning Marketing Strategies with Customer Needs
  • Managing Customer Expectations
  • Building a Genuinely Customer Centric Organization

Add Value to Your Organization

  • Dramatically improve customer centric mindset and strategy for you and your company
  • Strengthen customer loyalty and foster long-term customer relationships
  • Ideal for sales managers and their teams or for emerging marketing professionals ready to take their career to the next level
Jagdish Sheth

Our Expert

Jagdish Sheth, Ph.D., is a world-renowned scholar, author, and consultant. An expert in relationship marketing, customer centricity and geopolitical analysis, Dr. Sheth was recently presented with the highest civilian award for literature and education, The Padma Bhushan Award, by the Government of India.
Not ready to register or have an interest in a group rate? Fill in the form to request more information.

Registration and Fees

$895 per person

Online Payment

Contact Us

Questions?  Or to register multiple people from the same company, please contact:

Jen Renshaw, Director
Brenda Luther, Program Specialist